Impact
Where Your Money Goes
Every purchase you make does two things: it puts a message of hope into the world, and it sends real support to the people working to prevent suicide.
The Commitment
Our promise: 10% of net sales, every quarter.
Spread Love Collective donates 10% of net sales to the American Foundation for Suicide Prevention (AFSP), paid out every quarter.
This isn't a one-time campaign or a limited-time promotion. It's a standing commitment built into how this business runs. When you buy something here, a portion of that sale is already set aside — and four times a year, we send it where it can do the most good.
Why AFSP
Why the American Foundation for Suicide Prevention
AFSP is the nation's leading organization dedicated to saving lives and bringing hope to those affected by suicide. We chose them because their work spans every part of the fight — and because their impact is real and measurable.
Your purchase helps AFSP:
- Fund scientific research into the causes of suicide and how to prevent it
- Educate communities about mental health and the warning signs of suicide
- Advocate for public policy that supports mental health and prevention
- Support survivors — those who have lost someone to suicide, and those who have struggled themselves
This is exactly the mission Spread Love Collective was built around: breaking the silence, reaching people in the dark, and reminding them they are not alone.
How it Works
How it works, and how we keep it honest
We believe a promise to give only matters if you can see it kept. Here's our process:
- Every sale counts. With each order, 10% of the net sale is set aside in a dedicated donation fund — a separate account that exists only for this purpose.
- We total it quarterly. At the end of each quarter, we add up everything in the fund.
- We donate the full amount to AFSP. Every dollar set aside goes to the American Foundation for Suicide Prevention. We keep the receipt.
- We report it publicly — right here. We update the total on this page so you can always see exactly how much has been given and when.
We will never quietly change this commitment. If anything about how we give ever evolves, you'll read about it here first.
THE RUNNING TOTAL
Our impact so far
$0 donated to date (STORE OPEN JULY 2026 - FIRST DONATION WILL BE OCT 2026)
Last updated: July 2026 · Next donation: October 2026
Thank you for being a part of this. Every order adds to this number — and behind every dollar is a choice you made to spread a little more love in the world.
Crisis Resources
If you or someone you know is struggling
You are not alone, and help is always available.
- 988 Suicide & Crisis Lifeline — Call or text 988 (free, confidential, 24/7)
- Crisis Text Line — Text HOME to 741741
You matter. Your story isn't over.